1)  Glogster Write-up (5)
          a)  Re-state the scenario you were given (0.5)
          b)  Identify the product being sold (0.5)
          c)  Identify the target audience (1.0)
          d)  Explain which strategies you chose and why (The six ways ads persuade)

2)  Advertising in Your Life - Reflection (25)
          * Write a one to two page personal reflection on Advertising.

3)  Merchants of Cool Question (20)

4)  Prepare a list of Persuasive Speaking Tips with Bibliography (5)

5)  Presents your tips on Persuasive Speaking (5)

6) 10 Class Start-up and Summaries from the Year (Your Green Communications booklets) (50)

JUNE 7 - 12:
 
1)  Persuasive Essay  (Due Thursday, June 7th) Part of the Speech Evaluation

2)  Persuasive Essay Cue Cards (Due Thursday, June 7th) Part of the Speech Evaluation

3)  Persuasive Speech (Thursday, June 7th - 12th; only 3 days of presentations) (175 marks)

4)  Peer Speech Analysis (X5); During Presentations (5X20 marks = 100 marks)

5)  Persuasive Speech Self Assessment (35 marks)

KEY TO YOUR PERSUASIVE ESSAY: ETHOS, LOGOS, AND PATHOS
Aristotle's Three Ways To Persuade An Audience

The man who literally wrote the book (Rhetoric) over 2000 years ago worked out that there were 3 things involved in a speech (speaker, speech, audience) and therefore there were 3 means of persuasion (or appeals).

1.Ethos - the speaker's character and reputation.

2.Logos - the speech's logical arguments.

3.Pathos - the audience's emotions.

Aristotle also recommended using them in that order to be most persuasive. ie start your speech by demonstrating your credibility, then move into the logical arguments and always finish with a good tug on the emotions. (Note: Conveniently the order is alphabetical E/L/P)

So the first of the elements of public speaking to think of is how you'll use Ethos, Logos and Pathos in putting your presentation together.

http://www.public.asu.edu/~macalla/logosethospathos.html
http://courses.durhamtech.edu/perkins/aris.html

May 15 Journal Entry - Green Communications Booklets


In  your communications journals, recall and list your own experiences of trying to
convince someone about something.

If  you want to shift someone’s way of thinking to align with yours, you need to
  use skills to convince others about your position.

 Troy – Odysseus Persuades Achilles to join the war against Troy
 http://www.youtube.com/watch?v=CWLb2F0MEoY&safety_mode=true&persist_safety_mode=1&safe=active

 In your communications journals, summarize how you have used some of these
techniques.